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Video marketing has emerged as one of the most effective tools for engaging with audiences. Personalized videos, in particular, offer a unique opportunity to deliver tailored messages that [...]

Imagine you’re Amelia, a seasoned marketing leader at a prominent insurance company in the UK. Competition is fierce, and customer acquisition costs are rising. Engagement with traditional [...]

Video marketing is evolving with the use of AI and video automation, allowing more teams to create videos. With increased competition, it’s crucial for your brand to connect with the [...]

Email marketing is still the most popular channel among companies to engage with customers. However, many brands are sending emails to the same contacts, which makes it difficult to stand out and [...]

Content marketing has been one of the key strategies B2B marketers have used to attract and educate customers over the last few years. It has worked incredibly well for many. At Pirsonal, for [...]

According to recent reports, B2B marketing executives are feeling the pinch in their budgets this year and have been forced to make some necessary cuts. As a result, the B2B marketing landscape [...]

When a business grows, you know that marketing is a crucial component of success. But what do you do when you don’t have the expertise or time to manage your marketing campaigns [...]

Localized digital marketing has become increasingly important, especially among brands with a strong presence through social channels. In the majority of social platforms, video is king. However, [...]

When brands and video marketers need to make personalized videos for marketing as part of a pilot program for the first time, many face the same challenges. Successful personalized video [...]

In today’s digital age, online content has become the staple of any brand that wants to create relevance and recall on a virtual platform. And amongst all forms of content, video has become [...]