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Video marketing has emerged as one of the most effective tools for engaging with audiences. Personalized videos, in particular, offer a unique opportunity to deliver tailored messages that [...]

Imagine you’re Amelia, a seasoned marketing leader at a prominent insurance company in the UK. Competition is fierce, and customer acquisition costs are rising. Engagement with traditional [...]

In today’s subscription-driven economy, from insurance plans to fitness apps, customer churn—the rate at which customers cancel their subscriptions—is the silent killer of growth. Studies [...]

Unhappy employees are bad news for any organization. To keep employees satisfied and encourage them to stay and attack their peers, it’s crucial to communicate benefit and compensation [...]

In the intricate dance of customer connections to improve engagement, a gap often lingers—a disconnection between actions and the emotions they should evoke. Your audience, a dynamic tapestry of [...]

If you are thinking about ways to boost engagement, chances are you’ve stumbled upon the idea of using personalized videos in marketing. Personalized videos are about 116% more effective [...]

Making personalized videos is often seen by marketing leaders as an innovative way to improve customer experience, increase retention, and boost engagement. Utilizing personalized videos can [...]

Personalized videos are data-driven videos that are tailored to an individual’s interests, preferences, context or demographic background. They are used to engaging with them across the [...]

Marketing managers are constantly seeking innovative strategies to captivate their target audience, drive engagement and achieve business growth. Personalized video marketing has emerged as a [...]

Looking for a guide on how to improve a customer journey map with personalized video marketing? You’re not alone. With the pandemic and market recessions, even more, businesses embrace [...]