marketing case study

Why Your Personalized Video Email Campaign Isn’t Converting (And What to Do Next)

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Most of the teams we work with are already stretched thin. Some won’t even look at their personalized video analytics. Others pay close attention—not because they love dashboards, but because they need campaigns to drive real business results. And often, that takes optimization—especially in email. Personalized video email marketing isn’t “hit send and hope.” It’s […]

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76% Engagement: How a B2B2C Brand Used Personalized Video to Drive Member Loyalty and Shares

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A sustainability-focused B2B2C brand needed a better way to show its members the value they created together over the past year. Their yearly impact report—normally shared as a PDF—wasn’t driving the engagement, visibility, or retention they hoped for. So they partnered with Pirsonal to turn these static reports into emotionally resonant, personalized video experiences. The

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Localized Digital Marketing With Personalized Videos: How Zumba drove web traffic and brand awareness with data-driven videos [Case Study]

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Localized digital marketing has become increasingly important, especially among brands with a strong presence through social channels. In the majority of social platforms, video is king. However, marketers are concerned about the time and resources they need to consistently produce high-quality video content. Even more when this content needs to promote brand awareness and boost

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