Why (and How) to Launch Personalized Year-in-Review Videos—Even If You’ve Never Done It Before

What if 60–70% of your audience actually watched your year-end message—and most of those who watched clicked to act? One brand did it using nothing more than a spreadsheet, a simple base video [...]

Customer Journey Strategy 2026: A Practical Guide to Closing Onboarding, Engagement, and Retention Gaps

Over the past year, I’ve noticed a pattern across industries like SaaS, financial services, real estate, and professional services. Marketing teams are strong at getting new leads in the door. [...]