If you like to optimize digital marketing processes, automate repetitive tasks, or if you are into marketing automation, chances are that you have stumbled upon Zapier. Now, with our Zapier app update, you can make personalized videos work in a seamless way with your marketing automation efforts with a data-driven approach. In this article, I’ll
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Over the years, the concept of a video marketing platform has evolved. This happens as a result of changes in the behavior of audiences. It has also evolved thanks to the rapid adoption of new strategies and technological tools that increasingly align with each other. For example, according to Social Media’s Today 2019 State of
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For many businesses, 2021 is a year of acceleration, thanks to the challenges that COVID leaves behind us. The fear of buying online decreased, leading to an unprecedented increase in online purchases. This forces many brands to invest in customer service experience to avoid unhappy customers. This drastic paradigm shift has also forced millions of
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