February 2019

Pirsonal Joins International Hotel Technology Forum to Promote Personalized Video Marketing Solutions in Hospitality

Marketing / By

At Pirsonal we focused on personalized multimedia communications, powered by data that makes our clients’ marketing communications relevant to the individual. That’s why it’s exciting to participate in industry-specific events like the International Hotel Technology Forum (IHTF), which we have joined as sponsors along with other sponsors like Samsung, Amadeus and Hotelkit. The event, taking place in […]

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Hospitality Marketing: 5 Benefits of GDPR for a Robust Strategy

Marketing / By

Hospitality marketing has completely changed because of EU’s General Data Protection Regulation law, also known as GDPR, to the point where several hotel marketers are not sending email marketing campaigns at all to the databases they’ve created over the years. We know this first hand, as we speak with hoteliers every week. One of your goals

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