employee engagement

Unlocking the Power of People: Why VOC and VOE Matter for Engagement in a Crowded Market

Marketing / By

Imagine a bustling marketplace, overflowing with products and services vying for attention. How do you stand out? The answer lies in a powerful duo—the Voice of the Customer (VOC) and the Voice of the Employee (VOE). Mastering these tools will help you craft personalized messages for internal comms and customer-facing marketing campaigns, from videos to

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Stop Confusing Employees: Personalized Videos for Clearer Benefits Communication

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Unhappy employees are bad news for any organization. To keep employees satisfied and encourage them to stay and attack their peers, it’s crucial to communicate benefit and compensation plans effectively. As firms strive to navigate through the complexities of modern workforce management, the need for innovative communication strategies becomes increasingly apparent. One strategy that has

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Personalized Video Tactics for HR: Enhancing Employee Engagement with Personalized Video Messages

Marketing / By

In the world of HR communications, fostering employee engagement and retaining valuable talent are top priorities. Based on conversations with our clients, I see that employees struggle to understand information about benefits and compensation, and often HR teams do not effectively communicate this information. This is why more leaders are leveraging video and personalization to

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3 Steps To Effectively Communicate Corporate Benefits And Increase Employee Engagement

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Communicating benefits to employees can be difficult. Everyone is aware of direct payments because it is straightforward. But most organizations find it hard to successfully share and explain benefits. To understand why, we simply have to look at the numbers. Data from the International Foundation of Employee Benefit Plans shows that most employees do not

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