FREE WEBINAR
Micro-segmentation Basics And Personalized Marketing During Times Of Change
- Day: May 21, 2020
- Time: 5 PM CEST | 10 AM CDT
In the current climate, it’s more important than ever to create a marketing that talks to the individual. Now, more than ever, marketing is about personal connections between your organization and your audience, on a 1-to-1 basis.
How can you create and retain customers during and after a crisis? Your role as a marketer hasn’t changed. It’s to create and retain customers by adopting unique strategies to keep the market, and its individuals, engaged.
This webinar with Hugo Hamel from Enrich3, a personalized marketing agency, will help you understand the basics of micro-segmentation to create a successful personalized marketing program that makes each individual react.
- What is micro-segmentation and how to apply it
- How customer behavior impacts the customer’s journey
- Practical tips to start with personalized marketing in the current climate
Hugo Hamel
CMO – Enrich3
Hugo is Chief Personalization Marketing Officer at Enrich3, a personalized marketing agency with a methodology based on automating and connecting your marketing to deliver personalized offers across your channels to skip unqualified sales, shorten sales cycles and deepen prospect and customer relationships.