On-Demand Webinar

Your End-of-Year Campaign Deserves Better Than One Email

Webinar Snapshot

Most year-end campaigns fall flat because generic emails get ignored. It’s not a lack of effort. It’s a lack of emotional connection. In this on-demand webinar, Josías De La Espada, CEO of Pirsonal, shows how personalized video can transform your year-end recap into a campaign that customers actually remember—and act on.

In just 66 minutes, you’ll get practical strategies and real examples that drive loyalty and engagement. See how Spotify Wrapped-style recaps and simple, data-driven videos outperform static emails. Whether you’re in B2B, B2C, or B2B2C, you’ll leave with ideas you can launch fast—no video experience needed.

Your Instructor

Josías De La Espada is CEO of Pirsonal. For more than a decade, Josías has guided marketing, CX, sales, HR, and product teams worldwide in using personalized video to cut through noise, prove ROI, and engage audiences at scale.

With a background in advertising and innovation, he is recognized as an early pioneer in personalized video marketing—valued by clients for his strategic insights, responsiveness, and hands-on support that make complex campaigns succeed.

Why Watch Now

From ignored to unforgettable

See why 80% of email campaigns don’t connect and how personalized videos turn your recap into an authentic brand loyalty strategy.

10× engagement, 300% more clicks

Learn how adding video can supercharge your metrics. Personalized video drives up to 10× higher engagement and boosts email click-through rates by 300%.

Creative year-end ideas

Get fresh, proven year-end recap marketing ideas (think Spotify Wrapped) that make customers feel valued. We’ll cover real examples of customer engagement videos that your audience will love and share.

Brand loyalty strategy that works

Walk away with a clear plan: multi-touch video journeys, mobile-friendly designs, and follow-up tactics that turn one-shot emails into an ongoing conversation and measurable loyalty.

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Pirsonal Makes Personalized Year-End Video Campaigns Easy and Effective

Stop generic emails

One-size-fits-all blasts get ignored. Pirsonal’s personalized video platform automatically generates a unique year-end video for each person, so every customer feels recognized–without extra work from your team.

No bandwidth? We’ve got you.

You don’t need to learn a new tool or stretch your already-busy team. Pirsonal fits into your current workflow. And if you’re swamped, we can handle the heavy lifting for you. From setup to launch, we help you create powerful personalized videos that feel one-to-one without demanding one extra hour from your team.

Measure real impact

Wondering if it’s worth it? Pirsonal includes built-in analytics, so you see exactly how video boosts engagement and loyalty. Our experts guide you every step, ensuring your campaign delivers better ROI and brand love before the year is out.

We did a bit of a bit of a market review: we took calls with three different companies and even external consultants. One thing that Pirsonal came out at was very competitive in pricing. We managed to agree a fantastic fee which meant we could work more openly with you guys. We had a two-way conversation throughout the whole process.

Duncan Chapman, Head of Pay & Reward
Head of Pay & Reward at Reed in Partnership

Considering a Personalized Year-in-Review Campaign?

Your year-end campaign shouldn’t be another email that gets ignored. If you want it to drive real engagement, this is where most teams start.